A campaign to inspire consumers to embrace thrift shopping through Buffalo Exchange
TEAM
Copywriter: Zoe Anderson
Art Director: Jennifer Liu
THE BRIEF
"Create a campaign that helps bring exposure to Buffalo Exchange and encourages consumers to shop second-hand."
THE CAMPAIGN
Buffalo Exchange houses clothes from all over. A dress from a trip to Spain, jeans from Japan, that one friend’s older sister’s sweatshirt. Each item holds a backstory that we could only wish to hear about.
OOH
Redesigned Store Credit Cards
Redesigned Store Credit Cards
